Is there a need of tailors to all the sections of people in society? Are tailors in a good place for business?

Is there a need of a tailor for all the sections of people in society? Are tailors in a good place for business? 

Tailoring is and will be the most wanted service in India when compared with other countries. The tailoring industry is a way old business in Indian which is existing from the Vedic period. All the Indians were bought up with tailored clothes until even 1990s and this was the time when ready-to- stitch clothes entered the market followed by ready-to-wear clothes. There was a demand for tailor before the readymade clothes entered into the Indian market and there is a need of tailor even now after the expansion of ready-to-wear clothes.


Tailoring Industry is now segmented into three sections.

 Local tailors - 80% of the market comprises of local tailors who charge for basic stitching. These local tailors might not have a larger idea of how fashionable clothes are made but, they can be the best at their service which they provide to the user who needs basic wearable garments.

Local tailors are now busier with the alteration of the readymade clothes. Nobody is similar in their shape and size but readymade garments provide standard sizes which you need to fit in and that's how now every readymade garment is going to a local tailor for the alteration. 

Clothing Brands - Readymade clothing brands also have tailoring services. They have the best-trained tailors who can handle the fine material and stitch different versions of each model. 15% of the market comprises of these clothing brand tailors and they charge more than, local tailors. some of the examples of these clothing brand tailors are  https://raymondcustomtailoring.com/offers and https://www.selected.com/it/en/sl/homme/   tailors in clothing brands no need of advertising their work to attract customers as the brand already has the customers who walk-in.

Fashion Designers - 5% of the market comprises of fashion designers. People who are much familiar and attracted to fashion and who maintains to be fashionable according to the fashion-conscious of the society will approach fashion designers here the advantage would be that the whole responsibility of making a garment from the fabric to the type of stitch, design, color, and outlook taken care by designers. Fashion designers charge you more than the local tailors and clothing brand tailors. Here are some of the fashion designers available https://manishmalhotra.in/   and https://www.varunajithesh.com/

The gap to be filled between the tailor and customer.

Local tailors need to advertise their business to grab the customers and are not click away. As all the business in the market are digitalized but the Local tailors do not have a platform or a correct medium on the internet through which they can reach customers. our life has become all about instantaneous results, beginning from things as small as readymade idly batter, instant coffee, and many more.

This urge of expeditious and lighting speed results had cast a haunting and petrifying shadow on the tailoring industry which has in turn forced to build a gap between customer and tailor. This gap was economically conquered by readymade clothing companies. 


To fill this gap between a tailor and a customer a tailor needs to be available a click away for the customer. Creating a digital platform for tailoring is much needed at this point. Using our handloom fabrics which are made in India and getting it stitched by our skilled Indian tailors can be a major plus to our economy. A digital platform should be able to solve the problems of a customer and the tailor. Problems such as (i) Order pickup and delivery (ii) Measurements from home(III) On-time delivery of the order(iv) Finding a skilled tailor must be done from the fingertips of the customer. 

Definitely, tailors are at a good place for business because India is filled with different cultures and different attires for each corner of our country. 

Portray you're vibing through your dressing.  



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